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DFC PARTNERING WITH LEADING CANADIAN ORGANIZATIONS TO PROMOTE AND ADVANCE SUSTAINABILITY

Ottawa – Dairy Farmers of Canada (DFC) unveiled new partnerships with leading environmental organizations to promote and advance sustainability in the dairy sector. In collaborating with forward-thinking Canadian organizations, including Tree Canada, Cleanfarms and Ducks Unlimited Canada, DFC is further solidifying the sector’s long-standing commitment to environmental stewardship and responsible farming practices.

“DFC and our farmers are committed to finding innovative new ways to foster sustainability in dairy farming,” said Pierre Lampron, President of Dairy Farmers of Canada. “We are excited to work with these exceptional organizations to improve farming productivity, reduce waste, plant trees and manage resources responsibly, to the benefit of all Canadians.”

Dairy farmers are naturally committed to sustainability and the environment. Our farmers take great pride in producing milk under some of the most stringent standards in the world. Our proAction® quality assurance program is continuously evolving to reflect the latest best practices in areas like sustainability, animal care, food safety, milk quality and more.

“Driving ongoing improvements and optimizations is part of our unwavering commitment to Canadians,” added Lampron. “We are thrilled to work with Tree Canada, Cleanfarms and Ducks Unlimited Canada, which all share a common interest in preserving our resources for the next generation.”

DFC will highlight these unique partnerships and its efforts to reduce the environmental impact of dairy farming through a new marketing campaign, Here for Tomorrow. By sharing real stories of projects underway on Canadian farms, the campaign will help shed light on the sector’s work towards a more sustainable tomorrow. DFC’s commitment to sustainability is also featured in a separate campaign called Hey Dairy Farmer, which will launch in parallel.

Source : Dairy Farmers of Canada

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