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Tractor Market Revenue in U.S. Declines 17% in January

Tractor market data from January, 2025 shows a 17 percent decline in revenue in the U.S., while Canadian revenue increased 15 percent, according to analysis by Constellation dealership software companies. Credit: Constellation Dealership Software

Throughout the U.S., Constellation’s report detailed monthly revenue by region and the data shows the largest decrease was experienced in the Midwest (-31%) followed by the West (-18%), and the Northeast (-16%), while the Southwest saw a 6% increase.

For its part, Canada experienced 15% growth from January 2023 to January 2024, growing from a 50% decline in November and 22% decline in December, 2024.

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Winter Service Inspections for John Deere Equipment - The FarmCast Ep64

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The FarmCast, host Troy Randall speaks with Doug Luedke, Vice President of Service, and Davin Peterson, Executive Vice President of Aftermarket at 21st Century Equipment, to discuss the importance of proactive service and how it helps farmers reduce downtime during their busiest seasons. The conversation focuses on the Winter Service Inspection Program, a comprehensive approach designed to keep equipment running at peak performance and limit costly in-season breakdowns through preventative maintenance and expert technician support.

Doug and Devin explain how 21st Century Equipment’s service teams have evolved to meet the needs of today’s connected machines. With more technology and data integrated into modern equipment, technicians now play a vital role in both mechanical repairs and precision ag support. Through advanced diagnostics, machine monitoring, and John Deere’s Expert Alerts, they can identify and address potential issues before they become major problems—saving customers valuable time, money, and frustration.

Throughout the discussion, the team shares real-world success stories demonstrating how proactive inspections and customer-focused service help maximize uptime and efficiency for every operation. Whether it’s a large tractor, combine, or small mower, the goal remains the same: to provide trusted, reliable support that helps farmers and landowners stay productive and confident in their equipment year-round.