Governments of Canada and Manitoba Invest Over $600,000 to Establish Project ASPIRE Hub

As part of its ongoing work to position Manitoba as a global leader in sustainable protein, the governments of Canada and Manitoba are investing more than $600,000 through the Canadian Agricultural Partnership (CAP) to establish a hub that supports the implementation of Project ASPIRE (Accelerating Sustainable Protein Impact and Results), Agriculture Minister Derek Johnson announced today at the Manitoba Protein Summit.

The Project ASPIRE hub will provide stakeholders the opportunity to work collaboratively at industry-led roundtables — one for each of the strategy’s 10 pillars — to identify priority actions and co-ordinate strategic activities to advance sustainable protein production and processing in the province.

The hub will be hosted by the Canadian Manufacturers & Exporters, thanks to the industry association being well-equipped to co-ordinate, catalyze and facilitate the implementation of Project ASPIRE. Canadian Manufacturers & Exporters will be recruiting expertise in the near future to facilitate industry, academia and government actions to implement ASPIRE’s objectives.