Happy New Year! And the Winners of the Top 10 New Products Contest Are...

Jan 02, 2025

It’s the calm before the storm here at Farm Equipment headquarters on New Year’s Eve. With our Precision Farming Dealer Summit set for Jan. 6-7 in Louisville, Ky., and the upcoming issue of Farm Equipment going to print just 2 weeks after that, January is always the most action-packed month of the year for us.

February is a close second with the National Farm Machinery Show and the World Ag Expo taking place at the same time on the week of Feb. 10 (apologies to my wife Alex, looks like I’ll be a little late for Valentine’s Day dinner). 2025 will start with a bang, and I can’t wait to check out some of the new technology on display at these shows, including the following winners of the World Ag Expo’s Top 10 New Products contest.

3 in 1 Orchard Brush Rake-Shredder-Blower by HCL Machine Works

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Video: Building Trust in Agriculture Through Better Storytelling

How do we tell the story of modern agriculture in a way that connects with consumers while staying true to the people who produce our food?

CLEAR Conversations, host Tracy Sellers sits down with Jennifer Shike, Editor and Brand Leader for Farm Journal's PORK, to discuss the evolving role of agricultural journalism, the challenges of communicating science, and why authentic storytelling matters more than ever.

From emerging sustainability initiatives and animal welfare to producer innovation and public perception, Jennifer shares her perspective on covering one of agriculture's most dynamic industries and the importance of building trust between farmers and the public.

Whether you're a producer, researcher, student, or simply interested in where your food comes from, this conversation offers valuable insight into the stories shaping the future of animal agriculture.