Minister Bibeau announces investment to strengthen trust in Canadian agriculture

May 19, 2021

OTTAWA, ON - The Minister of Agriculture and Agri-Food, the Honourable Marie-Claude Bibeau, announced an investment of over $244,000 to support the Canadian Centre for Food Integrity's (CCFI) work to build public trust in Canada's food system. The announcement followed Minister Bibeau's meeting with several members of the organization.

Delivered through the AgriCompetitiveness Program, this investment will help CCFI develop tools to share information with Canadian consumers about food production and enable food producers to share their stories. The investment will support activities like creating new content for CCFI's It's Good Canada website, which profiles real farm families and others working in the agricultural supply chain.

By sharing accurate, transparent information about Canadian food production, CCFI will increase trust in the Canadian food system and in those who produce the food that Canadians eat and enjoy.

Canadians are more interested than ever in understanding how their food is grown and the system that brings it from the farm to their tables. Helping consumers better understand this process and agricultural practices more broadly builds trust, which is essential for the sector's continued growth and long-term prosperity.

Source : Cision

Video: Veteran Farmers: A Legacy of Service in Rural America

Veterans Day is a time to honor the men and women who have selflessly protected our freedoms and values. And for some, the transition from military service to civilian life brings them back to the farm.

At Farm Bureau, we believe it’s important to not only celebrate veterans but also those who continue to make a difference in agriculture and their community. We've partnered with Farm Credit to establish the Veteran Farmer Award of Excellence to shine a light on those who have continued to go above and beyond to serve their communities.

This year, we recognize retired Colonel Joe Ricker as the inaugural Veteran Farmer Award of Excellence winner. Joe served over 30 years in the Army before retiring from the Pentagon and completing tours in both Iraq and Afghanistan. Since leaving the Army, his commitment to excellence in farming and enriching the lives of veterans has blossomed in a myriad of ways in both his local community of Wilkinson, Indiana, and across the country. Joe grows apples and raises bees on his farm in Indiana. Joe founded “Veterans IN Farming,” an organization, now with more than 1,100 members, dedicated to providing veterans in Indiana with the tools and training to succeed in agriculture.

The American Farm Bureau Federation is an independent, non-governmental, voluntary organization, comprised of and directed by farm and ranch families who engage in all types of food, fuel and fiber production.