National Recognition For Lambton County Biofuels Innovators

Mar 19, 2015

Two men linked to a major biofuels project in Southwestern Ontario have received international recognition.

Doctor Murray McLaughlin is Executive Director of Bioindustrial Innovation Canada.

The Sarnia-based organisation has been helping fund the BioAmber biosuccinic acid plant in Sarnia.

Jean-Francios Huc is the President and CEO of BioAmber.

The two have been named among the top 125 people in the Advanced Bioeconomy by the international industry publications Biofuels Digest.

The list recognized people from 15 different countries for their contribution to the global bioeconomy.

McLaughlin and Huc received their awards at a recent conference in Washington.

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Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.