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Traceability Looms Large In Ongoing Negotiations With Chinese Government To Accept To US Beef

At the end of last year, the Chinese government expressed that it had interest in reopening their markets to American beef. Months later we’re still waiting on some sort of an agreement to come out of the negotiations that have since followed. That’s all part of the process though according to US Meat Export Federation CEO Phil Seng, who says this deal has been 13 years in the making. Radio Oklahoma Ag Network Farm Director Ron Hays spoke to Seng about where our two governments are currently in these talks.



“What we’re working on right now of course would be the terms of that opening, the terms of sale, if you will,” Seng reported. “Frankly, traceability looms very large.”

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What Successful AI Implementation Looks Like in the Protein Industry | Ben Allen, CEO of BinSentry

Video: What Successful AI Implementation Looks Like in the Protein Industry | Ben Allen, CEO of BinSentry

In this conversation, Ben Allen, CEO of BinSentry, explores what separates successful AI implementation from early experimentation across the protein industry. As producers begin integrating artificial intelligence into their operations, the most effective implementations share common themes: strong data foundations, practical use cases, and a focus on solving real operational challenges. Ben discusses why data quality and integration are essential for AI to deliver meaningful results, and why technology alone is not enough. Successful adoption also depends heavily on people, training, and company culture, ensuring teams understand how to use new tools and trust the insights they provide. Looking ahead, the conversation highlights the steps protein producers can take today—from improving data infrastructure to embracing digital tools—to position their operations for long-term success in an increasingly AI-driven industry.