BinSentry launches Feed Ordering Hub

Jun 09, 2022

Launch of Feed Ordering Hub takes place at the 2022 World Pork Expo.

By Andrew Joseph, Farms.com; Image via BinSentry

At the 2022 World Pork Expo, BinSentry, a Kitchener, Ontario-based agriculture technology start-up, revealed its Feed Ordering Hub that helps increase feed ordering and scheduling automation at the mill and farm levels.

The debut of Feed Ordering Hub comes just six months after the company’s launch of its Horizon and Sensus systems.

Feed Ordering Hub is a Cloud-based design that along with automating feed ordering and scheduling, it allows its users to make data-driven decisions and allocate resources better.

What started as a simple feed ordering automation software a few months ago, BinSentry has developed it into a complete hub where feed mills can connect with both their customers and nutritionists to not only increase operational efficiency but to help their partners to maximize production and operate more profitably.

The algorithms and technology behind the hub transform on-farm feed inventory data greater than ever before.

It enables users to receive insight to make informed decisions and reduce costs such as feed waste, outages, or mortality losses.

New features, such as the ability to create feed budgets, help both nutritionists and producers increase performance and animal welfare by ensuring that the right feed type is delivered to the right bin at the right time.

The hub is now an integral part of BinSentry’s Horizon platform, adding powerful tools and new features that make the Horizon experience better than ever.

World Pork Expo attendees—taking place June 8-109, 2022, at the Iowa State Fairgrounds—will receive hands-on experience at the BinSentry booth, where the hub is being demonstrated to thousands of participants.

For more information, visit www.binsentry.com.

Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.