Ministers of Agriculture Reach Agreement on Growing Forward 2

Sep 14, 2012

Innovation, Competitiveness and Market Development Target Priorities in Growing Forward 2

The Ministers of Agriculture from the federal, provincial and territorial governments have reached a five year agreement for the Growing Forward 2 policy framework. One of the key highlights is a 50% increase in cost-sharing initiatives for non-Business Risk Management (BRM) that seeks to spur innovation and marketing development. There will also be the creation of an effective suite of BRM programs that will be able to protect farmers against severe market volatility and disasters. Provinces will also be given some more flexibility to tailor the various government programs to meet their unique needs. There has been some headway that will allow provinces and territories to be equipped with resources necessary to be able to invest in environmental on-farm projects. There will also be the continuation of ongoing support for risk management programs.

“Just as farmers continuously improve their business practices, so too have governments made adjustments to help Canada remain a world leader in agricultural innovation and trade,” said Federal Agriculture Minister Gerry Ritz. "Growing Forward 2 will help drive economic growth and long-term prosperity through agricultural innovation and market development, while also ensuring governments continue to share the risk of severe market volatility and disasters."

The policy framework will focus on trade with several key export markets, including South Korea, Japan, China and Europe. Gaining market access, reducing interprovincial trade barriers and working towards reducing the regulatory burden will be the focus over the next five years. The new agreement will phase in April 1, 2013 when the current framework expires.

Video: Winter Service Inspections for John Deere Equipment - The FarmCast Ep64

The FarmCast, host Troy Randall speaks with Doug Luedke, Vice President of Service, and Davin Peterson, Executive Vice President of Aftermarket at 21st Century Equipment, to discuss the importance of proactive service and how it helps farmers reduce downtime during their busiest seasons. The conversation focuses on the Winter Service Inspection Program, a comprehensive approach designed to keep equipment running at peak performance and limit costly in-season breakdowns through preventative maintenance and expert technician support.

Doug and Devin explain how 21st Century Equipment’s service teams have evolved to meet the needs of today’s connected machines. With more technology and data integrated into modern equipment, technicians now play a vital role in both mechanical repairs and precision ag support. Through advanced diagnostics, machine monitoring, and John Deere’s Expert Alerts, they can identify and address potential issues before they become major problems—saving customers valuable time, money, and frustration.

Throughout the discussion, the team shares real-world success stories demonstrating how proactive inspections and customer-focused service help maximize uptime and efficiency for every operation. Whether it’s a large tractor, combine, or small mower, the goal remains the same: to provide trusted, reliable support that helps farmers and landowners stay productive and confident in their equipment year-round.