Ag In Motion Discovery Plus A Virtual Success

Jul 28, 2020

Ag in Motion's virtual Discovery Plus event wrapped up on Saturday.

Organizers are pleased with how it all turned out. Show Director Rob O'Connor says about 9000 people took part in the online sessions.

"I thought the variety of the program was a good thing for us because we had ranchers and farmers from across the Prairies participating in the different sessions."

He notes the online platform worked really well.

"When it was all said and done I would properly term this event more as a giant convention because of the number of sessions and presentations that we had. We saw a lot of people logging on to watch presentations for half an hour and then go and come back in a few hours to watch other presentations."

He says it was the first time in North America that a farm show of this magnitude went digital.

O'Conner notes they also had organizers from shows in the US, Germany, India and Australia go online to check out the event to see how it worked.

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