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Celebrate Earth Day with OFT

Small Choices For A Better Tomorrow

Happening annually on April 22, Earth Day is an event that serves as a reminder of the importance of environmental conservation and sustainability. On this day each year, people around the world come together to celebrate our planet and raise awareness about the pressing issues facing our environment. In this blog, we will explore the history of Earth Day, its significance in promoting environmental protection, and practical ways individuals can contribute to a healthier planet. Join the OFT team as we delve into the beauty of nature, the challenges we face, and the collective efforts needed to preserve Earth for future generations. Let’s make every day Earth Day.

The first Earth Day was organized in 1970 as a response to growing concerns about environmental degradation and pollution. This event marked the beginning of the modern environmental movement, leading to the creation of the Environmental Protection Agency (EPA) in the United States and the passage of key environmental legislation. Although it started years ago, it has a greater significance today.  

In Canada, current environmental issues include climate change, deforestation, water pollution, and biodiversity and farmland loss. Initiatives aimed at addressing these issues include the implementation of carbon pricing mechanisms, the protection of endangered species and habitats, the promotion of renewable energy sources, and farmland protection policies.

Individuals can make a positive impact on the environment by incorporating simple yet effective practices into their daily lives. Some of which includes the following:

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From Conventional to Regenerative: Will Groeneveld’s Journey Back to the Land

Video: From Conventional to Regenerative: Will Groeneveld’s Journey Back to the Land

"You realize you've got a pretty finite number of years to do this. If you ever want to try something new, you better do it."

That mindset helped Will Groeneveld take a bold turn on his Alberta grain farm. A lifelong farmer, Will had never heard of regenerative agriculture until 2018, when he attended a seminar by Kevin Elmy that shifted his worldview. What began as curiosity quickly turned into a deep exploration of how biology—not just chemistry—shapes the health of our soils, crops and ecosystems.

In this video, Will candidly reflects on his family’s farming history, how the operation evolved from a traditional mixed farm to grain-only, and how the desire to improve the land pushed him to invite livestock back into the rotation—without owning a single cow.

Today, through creative partnerships and a commitment to the five principles of regenerative agriculture, Will is reintroducing diversity, building soil health and extending living roots in the ground for as much of the year as possible. Whether it’s through intercropping, zero tillage (which he’s practiced since the 1980s) or managing forage for visiting cattle, Will’s approach is a testament to continuous learning and a willingness to challenge old norms.

Will is a participant in the Regenerative Agriculture Lab (RAL), a social innovation process bringing together producers, researchers, retailers and others to co-create a resilient regenerative agriculture system in Alberta. His story highlights both the potential and humility required to farm with nature, not against it.