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EMDA Board Named; Leaders to Drive Equipment Industry Growth

The Equipment Marketing & Distribution Association (EMDA) is proud to announce its dedicated and dynamic Board of Directors, a team of industry leaders committed to shaping the future of the agricultural and related equipment sectors. This passionate group works diligently to support the growth of EMDA members and foster collaboration across the industry.

Pictured from left to right, the EMDA Board of Directors includes:

Together, these individuals bring a wealth of experience and a shared commitment to the success of EMDA and its members. Their leadership is instrumental in driving initiatives that promote industry growth, facilitate valuable connections, and provide essential resources for wholesaler-distributors and manufacturer's representatives in the agricultural, outdoor power, light industrial, and forestry equipment industries.

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Trending Video

Seed Testing: Regulatory Cost or Competitive Advantage?

Video: Seed Testing: Regulatory Cost or Competitive Advantage?

Most seed companies see testing as a regulatory box to check.

But what if it’s actually one of your strongest competitive advantages?

In this conversation with Amanda Patin, North America Business Development Director for US Crop Science at SGS, we dig into what seed testing really reveals, far beyond germination and a lab report. From seed vigor and mechanical damage to stress performance and pathogen pressure, Patin explains how deeper testing can help companies differentiate their seed, protect value, and drive real return on investment.

If seed testing is something you only think about when you have to, this discussion might change how you see and use it.