FCC Drive Away Hunger Campaign Benefits Local Communities

Oct 22, 2020

It may have looked a little different but Farm Credit Canada's Drive Away Hunger campaign was another success.

Carla Warnyca, FCC's Manager of Community Investment says due to the pandemic and physical distancing requirements we had to really change the campaign this year.

"You know in years past, we had tractors and trailers going across the country picking up at schools and local businesses, and we weren't able to do any of that this year. So instead, we really relied on our partners to show up in a big way and boy did they ever."

She says this year they raised over 17 million meals for food banks and feeding programs across the country.

"Canadians are so generous and certainly in the Prairies that's no exception. We had wonderful numbers again this year in Alberta we raised 454 thousand meals, in Saskatchewan 692 thousand and in Manitoba 342 thousand."

Warnyca says all the food collected stays within the local communities for their own food bank programs.

This year marked the 17th year for FCC's Drive Away Hunger Campaign.

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Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.