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New Ag Advisory Committee

The Alberta government has established an industry advisory committee to act as Champions of Agriculture.
 
This group will meet regularly and provide Agriculture and Forestry with strategic advice and recommendations on emerging issues and priorities related to consumer confidence, and work to debunk myths in the agriculture industry.
 
“Alberta has a hard-earned reputation around the world for healthy, safe and reliable agriculture products. Our agriculture industry is well placed to meet the growing demand and compete with constant innovation," Devin Dreeshen, Minister of Agriculture and Forestry says. "These Champions of Agriculture will help break down myths and misunderstandings of our sustainable agriculture practices and highlight how Alberta leads on a global stage to feed people around the world.”
 
Agriculture Industry Advisory Committee membership
Jill Harvie – committee co-chair and owner/operator of Harvie Ranching
Nichole Neubauer – committee co-chair and owner/operator of Neubauer Farms
Allison Ammeter – chair, Plant Protein Alliance of Alberta, and farmer
David Collwell – president and CEO, JBS Foods Canada
Jeff Fitzpatrick-Stilwell – sustainability and agriculture lead, McDonald’s Canada
Bob Lowe – Nanton area rancher and president, Canadian Cattlemen’s Association
Jean-Marc Ruest – senior vice-president, Corporate Affairs and General Counsel, Richardson International Limited
John Simpson – chair, CANA group of companies and owner/operator of Simpson Ranching
Baljit Singh – dean, Faculty of Veterinary Medicine, University of Calgary
Gary Stanford – grain farmer and past-chair, Alberta Wheat Commission
 
“Alberta has a competitive agriculture sector that plays a key role in supporting rural communities and the economic success of the province," Jill Harvie, co-chair, Agriculture Industry Advisory Committee. "Being a champion for this sector means sharing the stories of what we do and do well. Alberta is a world leader in sustainable agriculture management practices and we can be proud of that.”
 
Agriculture employs more than 75,000 people in Alberta and generates more then $11.6 billion in annual export sales.
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USDA Feb Crop Report a WIN for Soybeans + 1 Year Trade Truce Extension

Video: USDA Feb Crop Report a WIN for Soybeans + 1 Year Trade Truce Extension


USDA took Trumps comments that China would buy more U.S. soybeans seriously and headline news that the U.S./China trade truce would be extended when Trump/Xi meet in the first week of April was a BIG WIN for soybeans this week! 2026 “Mini” U.S. ethanol boom thanks to 45Z + China’s ban of phosphates from Feb. – August of 2026 will not help lower fertilizer prices anytime soon! 30 mmt of Chinese corn harvest is of poor quality and maybe a technical breakout in wheat futures.

*Apologies! Where we talk about the latest CFTC update as of 10th Feb 2026, managed money funds covered their net short position in canola to the tune of +42,746 week-on-week to flip to net long 145 contracts and not (as we mistakenly said) +90,009 wk/wk to 47,408.