New Holland Announces Partnership Agreement With Custom Vehicle Builder And Social Media Personality Dave Sparks Aka ‘Heavy D’

Nov 15, 2018

New Holland has formed a year-long strategic relationship with Dave Sparks, also known as ‘Heavy D’, who is an entrepreneur, custom vehicle builder and social media personality. Sparks also stars in the Discovery TV series, Diesel Brothers.

“Partnering with Heavy D was a natural choice – he has been a user of New Holland Construction equipment for years,” says Kimberly Weidman, Brand Marketing Communications Manager for New Holland, North America. “Additionally, Heavy D cares deeply for his family, community and charitable efforts, which reflect the values of the New Holland brand.”

Sparks is using a variety of New Holland Agriculture and Construction equipment at his Salt Lake City-based shop, at his new home construction site, and his community-focused land development project, Fremont Island, in Great Salt Lake.

“New Holland’s equipment is top-notch – it’s the perfect blend of innovation, operator comfort and power to get the job done,” says Sparks. “I’ve been a fan of their equipment for a while and am excited to be welcomed into the New Holland family.”

Source : New Holland Agriculture

Video: Dr. Emerson Nafziger: Nitrogen Fertilizer Rates for Corn

The Crop Science Podcast Show, Dr. Emerson Nafziger from the University of Illinois breaks down decades of nitrogen research. From the evolution of N rate guidelines to how soil health and hybrid genetics influence nitrogen use efficiency, this conversation unpacks the science behind smarter fertilization. Improving how we set nitrogen fertilizer rates for rainfed corn is a key focus. Discover why the MRTN model matters more than ever, and how shifting mindsets and better data can boost yields and environmental outcomes. Tune in now on all major platforms!

"The nitrogen that comes from soil mineralization is the first nitrogen the plant sees, and its role is underestimated."

Meet the guest:

Dr. Emerson Nafziger is Professor Emeritus of Crop Sciences at the University of Illinois at Urbana-Champaign, with degrees in agronomy from Ohio State, Purdue, and Illinois. His research has focused on nitrogen rate strategies and crop productivity. He co-developed the Maximum Return to Nitrogen (MRTN) model, which is widely used across the Midwest. His research spans N response trials, hybrid interactions, crop rotation effects, and yield stability.