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Q&A: Pork, pathogens and progress—a close look at PRRSV research

The pork industry provides people across different cultures a considerable source of protein, essential nutrients and a versatile ingredient for diverse culinary traditions. So, when the problem of porcine reproductive and respiratory syndrome virus (PRRSV) infection in the pork industry results in an economic loss of $650 million annually in the United States, finding a solution is of critical significance.

A diverse group of researchers at the Faculty of Science and Leiden University Medical Center, The Netherlands, recently published a paper sharing their discovery on better understanding and managing PRRSV. The following interview is with Dr. Brian Mark, professor at the department of microbiology and dean of the Faculty of Science, who leads a laboratory focused on understanding the molecular basis of diseases.

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Food Inflation and Pork Demand - Dr. Sylvain Charlebois

Video: Food Inflation and Pork Demand - Dr. Sylvain Charlebois


In this episode of The Swine it Podcast Show Canada, Dr. Sylvain Charlebois, Professor and Director of the Agri-Food Analytics Lab at Dalhousie University, discusses how food inflation is reshaping Canadian protein demand. He explains why pork remains competitively priced, consumer behavior, and why transparency, AI-assisted shopping, and protein demand will matter in the years ahead. Listen now on all major platforms!

"The potential of pork is there. We just need to see the product assume that role and take it away because all the elements are there."

Meet the guest: Dr. Sylvain Charlebois is a Professor in Dalhousie University's Faculty of Management and Director of the Agri-Food Analytics Lab. His research focuses on food distribution, food policy, food safety, food security, and traceability. Dr. Charlebois has written four books and more than 500 peer-reviewed and scientific articles. He holds a BComm from the Royal Military College, an MBA from UQAM, and a DBA from the University of Sherbrooke. Learn more from Dr. Sylvain Charlebois on The Swine it Podcast Show Canada, available on all major platforms.