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See & Spray Customers See 59% Average Herbicide Savings in 2024

John Deere announced its See & Spray technology saved farmers an estimated 8 million gallons of herbicide mix* on more than 1 million acres applied during the 2024 growing season, delivering both cost savings and improved sustainability. To put that into perspective, these savings are the equivalent of 12 Olympic-sized swimming pools over an area larger than the state of Rhode Island. The AI-powered weed-sensing technology demonstrated an average herbicide savings of 59%** on corn, soybean and cotton fields across the U.S.

“We’re spraying less chemical, it’s [See & Spray] saving us money, and it’s better for the environment,” said Bill Came, a farmer from Salina, Kansas. “We ran through our herbicide costs we were going to have and dropped them by two-thirds. That is going to make our sprayer payment.”

Introduced by John Deere in 2021, See & Spray technology activates individual spray nozzles when target weeds are “seen” by boom-mounted cameras. The cameras scan over 2,100 square feet of crop per second as the sprayer is in motion, at up to 15 mph. Onboard processors then determine whether an individual plant is a crop or weed and sends commands to individual ExactApply nozzles, which deliver a precise dose of herbicide only where the weed is recognized. The technology is currently available for application on corn, soybean, cotton and fallow fields.

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Inside New Holland's NEW Roll-Belt 561 Baler

Video: Inside New Holland's NEW Roll-Belt 561 Baler


Join Alex Berwager, livestock and dairy business manager for New Holland North America, for a detailed overview of the 2026 New Holland Roll-Belt 561 Specialty Crop Plus Baler. Key Features — Enhanced Capacity: Optional dual-roller wind guard (8.4" front / 6" rear) maintains consistent crop flow into the bale chamber. — Integrated Technology: Active Weigh Bale Scales with built-in gyro provide accurate, real-time bale weights that adjust for slope. — IntelliView 4 Plus Display: Consolidates bale weight, moisture data, and operational controls while sending key metrics to the FieldOps cloud platform. — Durable Construction: New 7 mm thick forming rolls and a one-piece tube design improve reliability and maintain New Holland’s tight-core, square-shoulder bale standards.