Green Tractors Joins Premier’s Growing Dealer Network
Southwestern Ontario’s Premier Equipment has reached an agreement to acquire neighbouring dealer Green Tractors Inc. This acquisition marks Premier’s fourth and largest acquisition in 2025, solidifying its growth trajectory.
Earlier this year, Premier added new locations in Stouffville (formerly Hutchinson Farm Supply) in February, Hagersville (formerly W.J. Heaslip Ltd.) in April, and is set to open in Belleville (Deerhaven Lawn and Garden Ltd.) on July 31.
With the addition of Green Tractors’ nine locations, Premier’s Ag and Turf network will grow to 20 dealer locations across the province. Current locations include Alliston, Ayr, Belleville, Elmira, Hagersville, Listowel, Norwich, Ospringe, Smithville, Souffville, and Tavistock.
“Premier’s growth initiatives in 2025 are carrying out a goal that has been years in the making,” stated Allan Dueck, President of Premier Equipment.
Over the past ten years, Premier has prioritized enhancing service capabilities, expanding parts and service departments, modernizing facilities, and focusing on innovations such as precision agriculture. These efforts have positioned the company for continued growth and operational scale.
“We are very excited for this opportunity and what it means for staff and customers. For Green Tractors, it provides the opportunity to leverage specialization in areas like production and precision ag and service amenities that Premier has been building out continuously for years," Dueck said.
"For Premier it provides the opportunity to diversify and learn from Green Tractors’ strength and expertise in turf care, municipalities, small tractors, light construction, and golf market segments. Overall, it provides the ability to further scale our operations and invest in staff and infrastructure to deepen our offering to customers across a significant area in Ontario.”
“It has been a pleasure representing John Deere, providing equipment and service to our customers for so many years,” says Karl Davis, Co-CEO, Green Tractors. “Times have really changed since my father started fixing threshing machines. Today, leveraging technology is paramount for customers in all segments, and we feel Premier is equipped to help take our team to the next level.”
“We are so thankful for our dedicated employees and grateful for the opportunities we’ve had to support farms, businesses and the communities we serve,” says Ken Svendsen, Co-CEO, Green Tractors. "We are excited for what the future holds for our team.”
Premier is expected to begin operations at Green Tractors locations on November 3, 2025, pending final approvals.
Watch the video of the announcement below.
Photo Credit: Premier Equipment