AG'S most Energetic Event Returns to Calgary

Nov 10, 2017

The FARM FORUM EVENT, a unique experience for innovative farmers and their trusted advisors, hosted by AGRI-TREND®, returns to the Calgary TELUS Convention Centre. The FARM FORUM EVENT brings over 1,000 attendees together to see the latest innovations, learn from top experts from the world's leading agricultural companies, and share information among the largest growers from Canada and the United States.

Attendees of the FARM FORUM EVENT manage more than 6 million acres each year. In interviews, sponsors cite the high quality of the attendees and the unique format of the FARM FORUM EVENT as primary reasons why they choose to participate in the show. You can view portions of the interviews on the AGRI-TREND channel here.

The focus of all six FARM FORUM EVENT keynotes and breakout session presentations is to help growers and their trusted advisors learn about new tools, the latest innovations, and better ways to reach their business goals. The theme for the conference is LEARN & GROW.

The FARM FORUM EVENT was conceived by AGRI-TREND, which is celebrating its 20th anniversary during the event this year. The company provides professional advisory services to growers through the AGRI-TREND Network of experts known as coaches. These independent AGRI-TREND Coach Professionals™ work with growers to help them make unbiased agronomic and marketing decisions throughout the year.

Source : Farm Forum Event

Video: Seeing the Whole Season: How Continuous Crop Modeling Is Changing Breeding

Plant breeding has long been shaped by snapshots. A walk through a plot. A single set of notes. A yield check at the end of the season. But crops do not grow in moments. They change every day.

In this conversation, Gary Nijak of AerialPLOT explains how continuous crop modeling is changing the way breeders see, measure, and select plants by capturing growth, stress, and recovery across the entire season, not just at isolated points in time.

Nijak breaks down why point-in-time observations can miss critical performance signals, how repeated, season-long data collection removes the human bottleneck in breeding, and what becomes possible when every plot is treated as a living data set. He also explores how continuous modeling allows breeding programs to move beyond vague descriptors and toward measurable, repeatable insights that connect directly to on-farm outcomes.

This conversation explores:

• What continuous crop modeling is and how it works

• Why traditional field observations fall short over a full growing season

• How scale and repeated measurement change breeding decisions

• What “digital twins” of plots mean for selection and performance

• Why data, not hardware, is driving the next shift in breeding innovation As data-driven breeding moves from research into real-world programs, this discussion offers a clear look at how seeing the whole season is reshaping value for breeders, seed companies, and farmers, and why this may be only the beginning.