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Agriculture and Agri-Food Canada launches first-ever Agricultural Methane Reduction Challenge

On November 14, 2023, Francis Drouin, Parliamentary Secretary to the Minister of Agriculture and Agri-Food, launched the new Agricultural Methane Reduction Challenge in Sainte-Clotilde de Châteauguay. The application process is now open, with up to $12 million in funding to be awarded to innovators.

The Challenge is open to all Canadians – from farmers to researchers to businesses - who are looking to advance innovative, scalable, and economically viable practices, processes, and technologies that reduce enteric methane emissions.

Kirk Jackson, a cattle farmer and Canadian Cattle Association (CCA) board member, was in attendance at the announcement. He spoke to the steadfast commitment of beef farmers and ranchers to sustainable beef production practices and the Canadian beef industry’s ambitious goal to reduce emission intensity by 33 per cent by 2030.

The goal of this is challenge is to build upon the successes of existing commitments undertaken by the beef and dairy sectors on the environment. This initiative is well aligned with our beef sector’s 2030 goals and is an exciting opportunity to work with government to find innovations to help further reduce beef cattle’s emissions intensity.

We look forward to learning more about the challenge and how we can utilize the funding for feed additives, improved grazing management practices, and more to reduce methane intensity in beef cattle production.

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Dr. Troy Rowan sits down with CLEAR Conversations host, Tracy Sellers. Dr. Rowan was a featured speaker at the 2025 State of the Science Summit at UC Davis. The event will return next year on June 16-18, 2026, continuing its focus on advancing livestock methane research and collaborative solutions.

Rowan, now an assistant professor at the University of Tennessee Institute of Agriculture, grew up surrounded by cattle on his family’s Charolais operation in Iowa. His family has been farming and ranching there for more than a century — long enough for the rhythms of agriculture to get in his blood.