Mont-Saint-Hilaire, Quebec – Agriculture and Agri-Food Canada - Marie-Claude Bibeau, Minister of Agriculture and Agri-Food, announced an investment of $5.28 million to Agri-Food Export Group Québec-Canada under the Canadian Agricultural Partnership’s AgriMarketing program, while participating in their 2019 General Annual Meeting.This investment will help increase export sales for Canada’s agri-food sector and leverage Canada’s reputation for high-quality and safe food, benefitting exporters and the industry as a whole.
Funding for this project will enable member companies, particularly small- to medium-sized food and beverage companies, to diversify their markets and promote their products internationally to increase their visibility in foreign markets. The project also provides support to exporters who are just starting out and to those wanting to discover and capture new opportunities. It will allow companies to have a presence in a number of key markets such as the United States, France and Germany, and to benefit from the promotion of the Canada brand. The project’s activities include participation in trade shows, business meetings and trade missions. In addition, Groupe Export offers an annual training program for businesses that provides key tools for market development.
Source : Government of Canada