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People Fear Bird Flu's Impact on Finances Over Health

Since January, there have been outbreaks of H5N1 avian influenza on four commercial farms in Maryland, affecting nearly 800,000 chickens meant for meat.

recent poll showed nearly 90% of Americans are more concerned about bird flu driving up food prices than its effects on health. Egg prices have surged by more than 70% in some regions because of supply shortages caused by bird flu. The new poll from the health policy research organization KFF spans across political parties, race and ethnicity, as well as household income levels.

Audrey Kearney, senior survey analyst for KFF, emphasized how concern at the cash register stands out.

"We found that only half of the public said that they are really hearing a lot about bird flu on a day-to-day basis," Kearney reported. "It might not be resonating in the way of health, but it definitely is resonating when they go grocery shopping."

In Maryland, more than 2 chickens laid more than 58 million eggs in a single month, according to the state's Department of Agriculture.

Kearney added one of the biggest takeaways from the polling data is Americans now have different levels of trust between community experts they are interacting with on a daily basis and major institutions.

"Messages from people's doctors are going to be the most well received and probably the most effective on that front," Kearney explained.

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Advancing Swine Disease Traceability: USDA's No-Cost RFID Tag Program for Market Channels

Video: Advancing Swine Disease Traceability: USDA's No-Cost RFID Tag Program for Market Channels

On-demand webinar, hosted by the Meat Institute, experts from the USDA, National Pork Board (NPB) and Merck Animal Health introduced the no-cost 840 RFID tag program—a five-year initiative supported through African swine fever (ASF) preparedness efforts. Beginning in Fall 2025, eligible sow producers, exhibition swine owners and State Animal Health Officials can order USDA-funded RFID tags through Merck A2025-10_nimal Health.

NPB staff also highlighted an additional initiative, funded by USDA Animal and Plant Health Inspection Service (APHIS) Veterinary Services through NPB, that helps reduce the cost of transitioning to RFID tags across the swine industry and strengthens national traceability efforts.

Topics Covered:

•USDA’s RFID tag initiative background and current traceability practices

•How to access and order no-cost 840 RFID tags

•Equipment support for tag readers and panels

•Implementation timelines for market and cull sow channels How RFID improves ASF preparedness an