NCBA Spreads Positive Beef Message To Top National Media

Sep 01, 2009

NCBA’s Executive Director of Nutrition Research Shalene McNeill and University of Connecticut professor Nancy Rodriguez met with editors of eight national magazines in New York last month to present the latest protein research. Information was provided on the unique benefits of animal protein, including lean beef, and why it is a critical component in the diet. McNeill addressed beef nutrition myths and discussed the potential future of protein recommendations in dietary guidance.

The meetings provided the opportunity to educate key nutrition and health editors on beef messages, while building and strengthening media relationships. NCBA’s nutrition team will continue to maintain contact with these influential members of media through Beef Nutrition News, an e-newsletter that will contain new animal protein and beef information.

Source: Kansas Livestock Association

Video: How Swine Nutrition Can Revolutionize Biogas Production - Dr. Felipe Hickmann

In this episode of The Swine it Podcast Show Canada, Dr. Felipe Hickmann from Laval University explores how nutritional strategies and manure management impact biogas production in pig farming. He breaks down the science behind anaerobic digestion at low temperatures and explains how dietary adjustments affect methane production and environmental sustainability. Learn how producers can reduce emissions and improve resource efficiency. Listen now on all major platforms!

"Lowering crude protein can reduce nitrogen in manure, but only if animal intake doesn’t compensate by increasing feed consumption."

Meet the guest: Dr. Felipe Hickmann / felipe-hickmann-963853a6 is a PhD research assistant at Laval University, specializing in swine and poultry sustainability. With extensive experience in manure management, nutritional strategies, and precision livestock technologies, he contributes to improving environmental outcomes in animal agriculture.