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Co-op launches digital solutions suite, agronomy tool

Co-op has launched Co-op AgZone, a new suite of digital solutions to support Western Canadian producers at key touchpoints: in the field, in the yard and in the books.

The first solution to launch under the new brand is Co-op AgZone brand is Co-op AgZone Field, an agronomy tool that allows users to collect, share and interpret data for farmers and local Co-op Grow Team members.

The platform uses geo-referencing capabilities to identify the exact location of pests and problem areas, along with a checklist of steps to resolve potential field issues or optimize yields.

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The $1.7 Billion Network Behind Canada's Seed Retail Future

Video: The $1.7 Billion Network Behind Canada's Seed Retail Future

Canadian agriculture has changed dramatically over the past 50 years, and so has the business of bringing new crop varieties to farmers. But as public plant breeding faces new pressures, private investment grows and farmers demand more from their genetics, what will the next 50 years look like?

In this special Seed World Canada Retail Strategy Webinar, we celebrate SeCan's 50th anniversary by looking beyond its history to explore the future of Canadian seed retail, plant breeding and variety commercialization.

Join Seed World Canada Senior Editor Marc Zienkiewicz and five industry experts as they discuss how independent seed businesses are adapting to a changing marketplace, the importance of partnerships between breeders and retailers, and what it will take to keep innovative crop genetics flowing into Canadian farmers' fields.