Durum New Crop Trade Mission

Jan 03, 2020

New Crop Trade Missions play a very important role in helping our international buyers have a better understanding of the quality of the Canadian Crop.

Jake Leguee, a farmer from Fillmore, and a Director on the Saskatchewan Wheat Development Commission took part in the Durum Tour.

“On these trips, we talk with importers, millers, bakers all kinds of individuals who are really interested to know what goes into growing the crop in Saskatchewan. So having a farmer there is just critical to answer those questions and to help build that relationship with those customers. So that they're happy with the product that they're getting.”

He says based on the harvest sample program the quality of this year’s crop wasn’t as bad as you might think, given the weather conditions.

“We in so Southeast Saskatchewan seemed to have things a little bit worse, there's lots of good quality Durum that came off in Southwest Saskatchewan that sort of made up for that. So it does seem that there's going to be enough good quality stuff to go around for the buyers that really, really focus on that.”

Jake Leguee took part in the Durum Tour last month travelling to Algeria, Tunisia, Morocco, and Italy

He says the take away from the trip for him was that what you do on your farm matters.

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Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.