Farms.com Home   News

It’s crunch time for Okanagan apple farmers

Apple season is back in the Okanagan, from Ambrosia to the McIntosh this year’s harvest is looking mighty a-peel-ing.
 
Local growers at family-run Bella Rosa Orchards in Kelowna are in crunch-time with the onset of fall.
 
While the most of the crops are heading to BC Tree Fruits for distribution, the apples are making their return to Bella Rosa’s fruit stands, as well as direct sellers including IGA and Peter’s Independent Grocer.
 
 
Owner Patti DiMaria said staying local is important to her and the Bella Rosa family.
 
“I get frustrated when I don’t see local produce at the stores. If we grow it here, we should sell it here,” said DiMaria.
 
“The people are very faithful to the Okanagan, and we get a lot of return customers supporting us locally.”
 
DiMaria said that they like to return the favour and keep a lot of their business local, shopping among the same community that comes to their orchard.
 
“We like to to pay it back,” she said.
 
The apple season tends to start in August with Sunrise apples kicking the season off, then Gala and Ambrosias coming later.
 
DiMaria said it’s the height of the harvest season right now, describing her orchard as “working at 200 miles an hour.”
 
“It’s been a good season. We had a bit of a cold start but a good summer. It’s crunch time now throughout September and October to make sure we get our fruit off at the best time,” DiMaria said.
Click here to see more...

Trending Video

Farmers: Stop Letting Risk Steal Your Profit — These New Insurance Tools Change the Game

Video: Farmers: Stop Letting Risk Steal Your Profit — These New Insurance Tools Change the Game


Volatile markets. Unpredictable weather. Tight margins. Farming has never carried more risk—but now, you have smarter ways to protect your operation.
In this interview, Chris Corbett, Sales Manager at AGi3, breaks down a new generation of insurance solutions built specifically for today’s farm businesses: ForwardProtect — Protect your grain operation from the double hit of yield shortfalls and rising prices when forward contracts can’t be filled.
AgriEnhance — Take control of your crop risk plan with flexible yield coverage and whole-farm revenue protection tailored to your operation.
FarmElevate — A modern approach to farm insurance, combining deep ag expertise with advanced technology to protect your property, equipment, and liability.
These aren’t traditional policies—they’re strategic tools designed to protect your margins, stabilize cash flow, and give you confidence in uncertain markets.
If you’re serious about managing risk and protecting your bottom line, this is a must-watch.