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Jennifer Daniels, 2023 Pork Producer of the Year

Meeting Jennifer Daniels for the first time, it’s her lucky pig earrings that initially stand out.

“The earrings were gifts to me from a couple of girls who I call my grandchildren,” says Daniels, noting that the girls are actually no kin to her. “They knew how much I love pigs, and I am happy that the earrings are the first thing people see when they meet me.”

But the earrings are not the most enduring thing people remember about the NC Pork Council’s 2023 Outstanding Pork Producer of the Year. It’s her infectious enthusiasm that stands out regarding all aspects of her life, including her outstanding contributions to the pork industry.

Just understand her priorities. Faith. Family. Farm.

Receive an email from Daniels, and it will conclude with a passage of scripture. Her favorite is Matthew 5:16, “Let your light so shine before men, that they may see your good works, and glorify your Father which is in heaven.”

Daniels is fully committed to the Union Grove Baptist Church in Salemburg, where she wears many hats. In fact, she wears most of them, serving as music director, worship leader, women’s group leader and Sunday School teacher.

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CEOs of the Industry, A Conversation with Daniel Rivest, President & CEO, Olymel

Video: CEOs of the Industry, A Conversation with Daniel Rivest, President & CEO, Olymel

Swine Web’s CEOs of the Industry series welcomes Daniel Rivest, President & CEO of Olymel, for a wide-ranging conversation about leadership, the future of Canadian pork, and the opportunities ahead for one of North America’s largest pork and poultry processors.

Rivest discusses his journey to the CEO role, his leadership philosophy, and his early priorities at Olymel. The conversation explores the company’s strategic direction, its relationships with producers, and how Olymel is positioning itself for long-term growth and competitiveness.

The discussion also tackles some of the biggest issues facing Canadian pork production today, including labor availability, global competition, animal health, trade and export markets, automation, and the growing potential of artificial intelligence throughout the food production system.

Topics include:

• Daniel Rivest’s path to becoming President & CEO of Olymel

• Olymel’s current position and strategic direction

• The outlook for Canadian pork production

• Building stronger relationships with producers

• Global trade and key export markets

• Automation, innovation and artificial intelligence

• Leadership lessons and opportunities for the next generation

The conversation concludes with a Fast Five, giving viewers a more personal look at Rivest’s leadership approach and his vision for Olymel’s future.