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McDonald's Canada Returning To Sourcing 100 Per Cent Canadian Beef In September

McDonald's Canada will return to sourcing 100 per cent Canadian beef in September 2020, ending the temporary sourcing adjustments announced in late April due to industry constraints.
 
Since that time, McDonald's Canada has been maintaining over 80 per cent of supply from Canadian sources on average and supplementing with imported beef.
 
McDonald's Canada has used 100 per cent Canadian beef since 2003.
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CEOs of the Industry – International Edition Michael Agerley | Partner, IQinAbox

Video: CEOs of the Industry – International Edition Michael Agerley | Partner, IQinAbox

In this CEOs of the Industry – International Edition, we sit down with Michael Agerley, Partner at IQinAbox, to explore how data is reshaping the future of pig production.

After more than 20 years as a veterinarian, Michael shares his unique perspective on the shift from hands-on animal care to data-driven decision making across the pork value chain.

We dive into:

• How better data is improving real on-farm decisions

• The biggest opportunities still untapped in pig production

• How Europe is leading (and where it’s still lagging) in tech adoption

• The role of AI and smart systems in the next 5–10 years

• Why trust, leadership, and practical application matter more than ever

This conversation bridges veterinary insight, technology, and real-world farming, offering a clear look at where the industry is headed—and what it will take to get there.