The CRSB improves the transparency of the live cattle movement through the Certified Supply Chains

Oct 17, 2023

The Canadian Cattle Identification Agency (CCIA) will deliver live cattle chain of custody tracking for the Canadian Roundtable for Sustainable Beef's (CRSB) Certified Sustainable Beef Framework.

After reviewing the program operation for the last two years the CRSB is confident thCt working with the CCIA will enable consistent implementation of its Chain of Custody Requirements and improve transparency of live-cattle movement across all CRSB Certified Supply chains.

CRSB Certified operations with CLTS accounts will now be able to see the "CRSB Certified" status of their cattle’s identification indicators as those indicators/cattle move through the supply chain.

Ryan Beierbach, Chair of the CRSB says they are pleased to work with the CCIA on this adding it will provide more clarity of CRSB requirements and allow greater success of the Certified Sustainable Beef Framework.

The CCIA's General Manager Anne Brunet-Burgess points out that the CCIA has an enviable track record in livestock data management, including chain of custody tracking.

Source : Pembinavalley online

Video: From Conventional to Regenerative: Will Groeneveld’s Journey Back to the Land

"You realize you've got a pretty finite number of years to do this. If you ever want to try something new, you better do it."

That mindset helped Will Groeneveld take a bold turn on his Alberta grain farm. A lifelong farmer, Will had never heard of regenerative agriculture until 2018, when he attended a seminar by Kevin Elmy that shifted his worldview. What began as curiosity quickly turned into a deep exploration of how biology—not just chemistry—shapes the health of our soils, crops and ecosystems.

In this video, Will candidly reflects on his family’s farming history, how the operation evolved from a traditional mixed farm to grain-only, and how the desire to improve the land pushed him to invite livestock back into the rotation—without owning a single cow.

Today, through creative partnerships and a commitment to the five principles of regenerative agriculture, Will is reintroducing diversity, building soil health and extending living roots in the ground for as much of the year as possible. Whether it’s through intercropping, zero tillage (which he’s practiced since the 1980s) or managing forage for visiting cattle, Will’s approach is a testament to continuous learning and a willingness to challenge old norms.

Will is a participant in the Regenerative Agriculture Lab (RAL), a social innovation process bringing together producers, researchers, retailers and others to co-create a resilient regenerative agriculture system in Alberta. His story highlights both the potential and humility required to farm with nature, not against it.