Farms.com Home   News

Verified Beef Production Plus

 
Beef industry groups recently partnered and launched the Canadian Beef Sustainability Acceleration pilot. This one-year pilot project aims to create a certified sustainable beef supply chain in which financial credits flow back to cow-calf and feedlot operations. If successful, the pilot would help Canada become the first country to build a supply chain like this, making Canadian beef the sustainable choice in the global marketplace. Virgil Lowe, national business manager of Verified Beef Production (VBP) Plus, sheds more light on the project.
 

Interview with Virgil Lowe (1:41 minutes) (792 Kb)

 

 

Source : Agriculture and Forestry

Trending Video

Pork Industry Seeks Clarity on Trade Deals, Labor Policy and Processed Food Definition

Video: Pork Industry Seeks Clarity on Trade Deals, Labor Policy and Processed Food Definition

When Duane Stateler joined the National Pork Producers Council board, he expected his biggest challenge would be pushing back against California’s Proposition 12 while working to expand markets. Instead, he’s now navigating trade disputes and a new MAHA report that puts sausage in the crosshairs as a processed food. Labor shortages and the next farm bill are also on the agenda — all while he continues running his Macomb, Ohio farm and serving as board president.