Consumers Want What Agriculture Can Provide

Jun 29, 2012

Food Trends Discussed at Annual C and M Seeds Wheat Industry Day

Customer’s changing lifestyles are creating new demands for agriculture to meet. The 21st Annual C and M Seeds Wheat Industry Day shed light on some of the new consumer food trends that are being noticed on the consumer demand side of agriculture and food. One of the featured speakers at the event Gary Fread enlightened the audience about three key trends:

· Asian vegetables

· Consumers seeking healthier food

· Food produced in a more “environmentally” fashion

Asian vegetables are on a demand to meet a growing marking for immigrants who prefer food from their homeland. Consumers are also seeking out healthier lifestyles to help lose weight and prevent diseases so fresh fruit and vegetables are on the rise, while other consumers are interested in purchasing local food that appears to be grown in an “environmentally” way.

There is tremendous opportunity for Canadian farmers to fill this void and become significant player on the export market. Agriculture will always be evolving to adapt and meet the local consumer and global demands. With the projected population increases from seven billion to eight billion in the next two decades food will continue to be in high demand with much of that necessity coming from developing countries.

Video: Is China Buying US Soybeans + USDA Nov 14th Crop Report could be “Game Changing”

After a week of a U.S./China trade truce, markets/trade is skeptical that we have not seen a signed agreement nor heard much from China or seen any details. There are rumors that China is buying soybean futures & not the physical. Trust in Trump?
12 MMT of U.S. soybean purchases by China by year-end is better than 0 but we all need to give it more time and give it a chance to unfold. China did lower the tariffs on Ag and is buying U.S. wheat and sorghum.
U.S. supreme court could rule against Trumps tariffs, but the Trump administration does have a plan B.
U.S. government shutdown is now the longest in history at 38 days.
But despite a U.S. government shutdown we will be getting a USDA November crop report next Friday and it could be “game changing.” If the USDA provides a bullish surprise with lower U.S. corn and soybean yields and ending stocks that are lower than expected both corn and soybean futures will break out above their ceilings at $4.35/bu and $11.35/bu respectively.
The funds continued their selling in live and feeder cattle futures on continued fears that the Trump administration want to lower U.S. beef prices. The fundamentals have not changed, only market psychology has.
Stocks markets continue to worry about a weak U.S. job market, but you can blame ChatGPT for that. In the future, we will have a more efficient, productive and growing economy with a higher unemployment rate until we have more skilled AI workers.
After 34 new record highs in the S & P 500 and 124 new records in the NASDAQ in 2025 we are back to a correction and investor profit taking as AI valuations may have gotten too stretched near-term ahead of NVDA’s 3rd quarter earnings announcement on Nov. 19th. But this is not an AI bubble.
75% of Tesla shareholders approved a $1 trillion pay package for Elon Musk!
It has rained in South America in the last 7 days, but both the American and European models agree that Central Brazil remains dry in the next 14-days!

‘Bird Flu’ Outbreak in Mexico Spurs National Animal Health Emergency

Showcasing a Little Part of Ontario Agriculture