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Canadian dairy plant becomes unlikely symbol of defiance for Ukrainian farmers

The cows on Lyuba Pastushok's farm are like her "cheeky children," she explained in Ukrainian as she walked among her growing herd, gently cooing to them and softly petting their heads.

A few years ago there were only five cows on her small family operation in Holoskovychi, a rural community an hour and a half east of the nearest city of Lviv, in western Ukraine.

Now she tends to 25 cows, six of which she bought after Russian forces invaded the country. 

Wrapped up against the cold with a kerchief tied over her head, the Ukrainian matriarch pointed out each by name, her voice full of motherly pride.

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Industry–University Collaborations in Swine Research - Dr. Jordan Gebhardt and Matt Einarson

Video: Industry–University Collaborations in Swine Research - Dr. Jordan Gebhardt and Matt Einarson

In this episode of The Swine it Podcast Show, Dr. Jordan Gebhardt from Kansas State University and Matt Einarson from SAM Nutrition explore how academic–industry partnerships are driving innovation in swine nutrition. They share how collaborations support graduate training, create credibility, and translate research into practical strategies for producers. Discover real trial outcomes, sustainability initiatives, and why bridging science with industry is essential for the future. Listen now on all major platforms!

"The partnership with universities allows research to stay current, answering real questions that nutritionists and producers are asking today." - Dr. Jordan Gebhardt

Meet the guest: Dr. Jordan Gebhardt / jordan-gebhardt-9a6b4b120 , Associate Professor of Swine Production at Kansas State University, combines expertise in veterinary medicine and applied swine nutrition to improve herd health and productivity through research and student training. Matt Einarson / matt-einarson-7a00a123 , Vice President of Sales and Business Development North America at SAM Nutrition, brings more than two decades of leadership in global agribusiness, specializing in strategy, market development, and feed innovation.