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Fridays on the Farm: Leading with Conservation

By Jolene Bopp

This Friday meet Nicole Vernon of Jones County, Iowa, where she raises cattle, corn, soybeans, and hay. Nicole started her farm in 2016, purchasing 100 acres just before her senior year at Iowa State University. Nicole moved to the farm soon after purchasing the land, splitting her time between classes and the field. Now, 10 years later, Nicole and her husband, Jon, farm alongside her parents where their cows rotate through pastures, cover crops and feed.

Raised on Conservation

Conservation is almost second nature to Nicole. Raised on her family’s farm, Nicole credits her parents, Jeff and Shielly, with instilling her conservation ethic and the value of implementing conservation practices, like no-till, celebrating earthworms as “God’s natural plow,” and learning pasture management. 

“It’s how she grew up, riding in the combine and helping with crops,” said Jeff. “We never did tillage and she was always curious about the soil and why it was important.”

In 2025, she was named the Iowa Conservation Woman of the Year by the Iowa Conservation Partnership, an award honoring women who advance conservation in meaningful ways.

Cover Crops and Cattle

She started her farming journey with a beginning farmer loan from USDA’s Farm Service Agency (FSA) to help her purchase the land. Since then, she’s also used FSA’s operating loans to purchase equipment.

Source : farmers.gov

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Border View Farms is a mid-sized family farm that sits on the Ohio-Michigan border. My name is Nathan. I make and edit all of the videos posted here. I farm with my dad, Mark and uncle, Phil. We also have a part-time employee, Brock. My dad started the farm in 1980. Since then we have grown the operation from just a couple hundred acres to over 3,000. Watch my 500th video for a history of our farm I filmed with my dad.

I started making these videos in the fall of 2019 as a way to help show what I do on a daily basis as a farmer. Agriculture is different from any other industry and I believe the more people that are showing their small piece of agriculture, helps to build our story. We face unique challenges and stressful situations but have some of the most rewarding payoffs in the end. I get to spend everyday doing what I love, raising my kids on the farm, and trying to push our farm to be better every year. I hope that I can address questions or concerns that you might have about farms and agriculture.

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