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Seed Industry Partners Announce New Collaboration on Value Creation

Seed Variety Use Agreement pilot program and working group demonstrate industry leadership to keep Canadian agriculture competitive
 
Today, at the Prairie Grain Development Committee Meetings in Winnipeg, the Canadian Plant Technology Agency (CPTA) and the Canadian Seed Trade Association (CSTA) announced two initiatives that will help Canadian crops remain competitive. CPTA has launched a pilot program to test how the Seed Variety Use Agreement (SVUA) will work in the real world. To provide transparency on the pilot program and create opportunities for collaboration, CSTA has formed a working group with producer and industry representation. These combined efforts are an opportunity for industry to show leadership and establish how the SVUA will provide value for farmers, industry and the agriculture sector at large.
 
The grain industry broadly agrees that seed value creation is important for Canadian crops to remain competitive globally, and that industry must show leadership. The seed industry has been working hard to determine the next steps after hearing feedback during the value creation consultations. The pilot program and working group are the best approach to get the information required on how the SVUA will work, giving farmers more confidence and providing an opportunity to address concerns.  The principles created by producer groups are also a key guideline to keep these efforts on track.
 
“It has been a twelve-year journey to get to this point on value creation, and I’m thrilled that we are taking the next steps to make the Seed Variety Use Agreement a reality,” said Todd Hyra, SeCan. “I’m excited about the opportunity the pilot program offers to provide evidence of value, transparency and choice for all.”
 
CPTA’s pilot program will introduce an SVUA system for a limited number of seed varieties sold for planting beginning in spring 2020. “The pilot program is good news for our industry, and we are supportive of the process. We look forward to testing and evaluating the system,” said Chris Churko, FP Genetics and Chair, CPTA.
 
CSTA’s SVUA working group will bring together producers and industry for updates on the pilot program and act as a forum to provide advice and collaborate. “It’s important to continue the conversation with producers. We look forward to offering new varieties to participating farmers and hearing their feedback,” said Dave Hansen, Canterra Seeds.
 
The Canadian Seed Growers’ Association is one of the confirmed participants in the working group. “This is an excellent way for our association to give feedback and help measure the success of the pilot program,” said Kevin Runnalls, Canadian Seed Growers’ Association.
Source : seedvaluecreation

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