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Who’s Driving the Broiler Revenue Bus? Part 1of 3

On July 1, 2026, the “Poultry Grower Payment Systems and Capital Improvement Systems” ruling is set to go into effect. The ruling was set forth by the USDA Agricultural Marketing Service to amend the Packers and Stockyards Act of 1921. The most impactful change predicted is how it specifically addresses the way contract broiler growers are paid.

The ruling requires live poultry dealers (integrators) to change the typical grower ranking systems, typically called “tournament pay”, to a system that establishes a minimum pay regardless of grower cost performance and allows for only positive pay incentives to be employed by integrators. For most integrators to meet this new requirement, it is expected that a standard minimum pay per pound of live broiler delivered to the processing plant will be established for all their growers. If you ask broiler growers, most will say they perceive this as a positive change, potentially making it easier to manage their businesses, and many will likely receive an increase in overall revenue.

But this begs the question: will it positively affect all growers all the time, and is this the best way to help growers? And further, what affects revenue more – pay per pound or pounds out the door? In this and two upcoming contributions to Southern Ag Today, we look at what is driving the broiler revenue bus, to what extent does it have control, and finally, just how much a small change can mean to a grower’s bottom line.

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Advancing Swine Disease Traceability: USDA's No-Cost RFID Tag Program for Market Channels

Video: Advancing Swine Disease Traceability: USDA's No-Cost RFID Tag Program for Market Channels

On-demand webinar, hosted by the Meat Institute, experts from the USDA, National Pork Board (NPB) and Merck Animal Health introduced the no-cost 840 RFID tag program—a five-year initiative supported through African swine fever (ASF) preparedness efforts. Beginning in Fall 2025, eligible sow producers, exhibition swine owners and State Animal Health Officials can order USDA-funded RFID tags through Merck A2025-10_nimal Health.

NPB staff also highlighted an additional initiative, funded by USDA Animal and Plant Health Inspection Service (APHIS) Veterinary Services through NPB, that helps reduce the cost of transitioning to RFID tags across the swine industry and strengthens national traceability efforts.

Topics Covered:

•USDA’s RFID tag initiative background and current traceability practices

•How to access and order no-cost 840 RFID tags

•Equipment support for tag readers and panels

•Implementation timelines for market and cull sow channels How RFID improves ASF preparedness an