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Pork leaders converge on D.C. for big talks

D.C. just became the hotspot for pork industry leaders. More than a hundred of them took over the city as part of the National Pork Producers Council’s Spring meet-up. With a lineup of experts and decision-makers, it was quite the event. 

Scott Hays, the big boss at NPPC, started things off. He shared just how crucial these face-to-face chats with Congress members can be. "By being here," he noted, "you're giving them a real glimpse into our world." 

So, what were the big talks about? Here's a sneak peek: 

  • 2023 Farm Bill: This one's all about protection against threats like foreign diseases and expanding markets. After a string of challenges post-2018, from pandemic woes to trade hiccups, this Bill might be the fresh start the industry needs. 

  • California Proposition 1: NPPC feels the farm bill needs a federal solution for the issues brought up by this proposition, especially as it overlooks decades of scientific and animal welfare progress. 

  • Trade: The U.S. sold a staggering $7.6 billion worth of pork to over a hundred countries in 2022 alone. Expanding this? On the agenda! 

  • Labor Woes and the H-2A Visa Program: Despite attractive pay packages, the pork industry's facing a labor crunch. Maybe tweaking the visa rules could help? 

Source : wisconsinagconnection

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In this episode of The Swine it Podcast Show Canada, Dr. Ellen Goddard, Professor Emerita at the University of Alberta, discusses public acceptance of genomic technologies in pork production. She explains why disease resistance is viewed positively, how labeling affects trust, why farmers remain highly credible messengers, and how communication can shape consumer confidence around gene editing. Listen now on all major platforms!

"Not providing information is a choice that can affect long-term public trust."

Meet the guest: Dr. Ellen Goddard / ellen-goddard-11541138 is Professor Emerita at the University of Alberta and an agricultural economist. Her work focuses on consumer behavior, trust, livestock sectors, and public attitudes toward food technologies. She also specializes in economic modeling for pork, beef, and dairy systems. Learn more from Dr. Ellen Goddard on the Swine in Canada Podcast Show, available on all major platforms.