Put yourselves in their shoes

Sep 18, 2023

For Cactus Family Farms, today’s farm employee stems from one of two main groups. The first being the local employees near their headquarters in Osceola, Iowa. According to HR Specialist Heather Vaughn, 80% of those local applicants are Hispanic. They often have little formal education or prior experience with pigs and sometimes speak traditional indigenous languages as well as Spanish.

The other side of that coin is a completely different pool of applicants. Through the North American Free Trade Agreement, they also have the option to hire employees with a TN visa. For this specific visa, applicants must either be from Canada or Mexico, however Vaughn says that the agriculture industry primarily relies on Mexican candidates.

Another specification to the TN visa is that they have to have some level of an advanced degree.

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Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.